The ‘art of communicating’ runs deeply in Aboriginal cultures and traditions. Each form is engaging and interactive – storytelling, Inukshuk, dialogue circles, dance, song, carving to name a few. From these deep-rooted teachings, we have developed our unique approaches to providing communications services.
Established in 1997, Spirit Creative is a federally incorporated company that is 100% Canadian and majority Aboriginal owned. Our human resources have diverse backgrounds and bring years of creative development, market research, advertising planning/buying, social marketing, and strategic communications expertise to the creative, communications and advertising tables.
Our Experience
Government of Canada:
Spirit Creative has recently been appointed as one of only two agencies under the Supply Arrangement to handle all Government of Canada advertising services.
Canada Mortgage and Housing Corporation:We have held Standing Offers with Canada Mortgage and Housing to provide on an as-and-when¬required basis, and within a limited turnaround time, written materials for Aboriginal audiences. These include PSAs, fact sheets, speeches and articles for placement in newspapers and magazines, written in plain-language style.
Health Canada:Spirit Creative was responsible for providing strategic communications, social marketing, advertising and creative development support; as well as Public Relations, Media Relations, Direct Mail, Promotional and Collateral support for a number of specific health related campaigns (Tobacco/Diabetes/West Nile virus, etc.) for Health Canada.
Elections Canada:Spirit Creative is responsible for the marketing, creative and media development and execution for the general election process. In addition, Spirit Creative has developed social marketing initiative to increase awareness of Canada’s electoral process among Aboriginal Peoples. This total investment includes the use of Broadcast and Print Media, Direct Media, Media Relations and Collateral support.
Province of Ontario:After a grueling review process that started with 193 Agency applicants – and involved written and oral presentation in Toronto – Spirit Creative, among a select group, was appointed as an official Agency of Record for the Government of Ontario. Spirit Creative, when called upon, was responsible for the strategic development, marketing planning, creative execution and media planning for virtually any Government Department.
Department of National Defense:Spirit Creative was appointed under a National Standing Offer to supply broad based design and production services to DND.
Colleges Ontario:Spirit Creative has been selected to design and implement the Aboriginal recruitment campaign for Colleges across Ontario.
Standing Offers, Supply Arrangements and Other Contracts
Spirit Creative holds Standing Offer Agreements, Supply Arrangements and has worked under other individual contracts for strategic communications, advertising and graphics/design services with a broad base of public and private organizations:
- Royal Bank of Canada
- Tim Horton’s
- Ontario Power Authority
- Province of Ontario
- Indian and Northern Affairs Canada
- Department of National Defense
- Canadian Mortgage and Housing Corporation
- Natural Resources Canada
- Human Resources Development
- National Archives/National Library
- National Parole Board
- Correctional Service of Canada
- Environment Canada